Have you ever heard of the Silo Mentality?
Recently a customer and I were talking about this. Silo mentality has to do with the ineffective way of sharing customer information across departments in a company. Without having to dig too deep, one can clearly understand how this can result in an incomplete picture of our customers. Each department has information about the customer but because it is kept in isolation, the big picture of who the customer is often missed. Does this sound like your company? Are you missing out on valuable information on how your customers are interacting with your business because you do not have all your data dots connected?
Wouldn’t it be great if there was a platform that provided this service at an affordable cost for your company? Well, that is what Salesforce does. Salesforce is a cloud-based Customer Relationship Management (CRM) platform that simplifies the process of understanding your customers’ needs and providing solutions for them. Salesforce does this by taking the hassle out of managing your customer information and interactions and providing a single space for you to access and use this information.
Salesforce operates as a one-stop-shop offering highly customized and easily curated solutions, guaranteed to increase your businesses management efficiency and customer relationships. Our platform offers your business an efficient systemized way to manage your customer contacts and track your sales activity. Additionally, what makes Salesforce such a powerful efficiency machine with the potential to drive your business in a positive direction is its cloud-based platform. This cloud-based platform facilitates on-demand access, users can access it anywhere, any time and all synced in one place.
How does Salesforce do this?
Salesforce does this through services such as Marketing Cloud, Service Cloud, Sales Cloud, Analytics Cloud, Data Cloud, Community Cloud, Commerce Cloud and IoT. Offering our CRM to you is about welcoming you into our family. Over the years, we have prided ourselves on building a culture of Ohana, meaning we are a family. This Ohana is based on four principles, trust, customer success, innovation and equality. These principles ensure that we have you and your company’s best interest at heart. Your success is our success. We continually push the envelope of innovation empowering you to meet the needs of your customers. As we do this, we embrace inclusivity working with our customers so that everyone connected to us feels valued regardless of who they are.
Author: CRMmetry – Standardizing the Future
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